Lifestyle / Highly Curated Expressions of Hospitality
Early in our evolution, Dream Hotel Group identified a certain void in the hotel marketplace. That void left us yearning for hotels that properly synthesized forward-thinking design, an out-of-the-box approach to operations, and food and beverage venues that were attractive and profitable. It was out of this void and a true entrepreneurial spirit that we developed several new brands of our own. These exceptional boutique offerings took shape over years of trial and error and now live in the zeitgeist as our proprietary lifestyle brands:
Time Hotels is a nod to Dream Hotel Group's lifestyle roots. As an upper upscale lifestyle brand on the cusp of luxury, it caters to a clientele looking for progressively designed spaces and forward-thinking dining options without a more refined approach. Sidestepping the raucous nightclub scene, its properties feature a more sophisticated lounge feel. Boutique in its ethos regardless of room count, Time offers a more evolved perspective on the lifestyle hotel movement. Beginning with The Time Hotel itself in 1999, the brand now caters to consumers seeking a stylish, relevant option for well-located, well-designed accommodations in gateway locations.
Our upper upscale lifestyle brand, Dream Hotels was created for global travelers who crave exceptional service and built-in nightlife as part of their stay. Dream boasts ultra-modern properties that invite guests to discover the other side of themselves – one that is equal parts playful and practical.
Throughout stateside and international locations, Dream Hotels offer on-property dining and entertainment that embodies their locale’s distinctive character, from the bustling atmosphere of New York City to the colorful streets of Bangkok.
Appealing to the upper midscale to upscale market, the Unscripted brand was created as a beautifully designed, accessibly-priced alternative to the sea of homogenous products in the upscale hotel space. Contemporary but not trendy, it focuses on healthful yet lively environments and responsible food choices alongside destination lounges, state-of-the-art fitness centers and skin-friendly bath amenities. Its chic guest accommodations focus on creating a better live/work environment with features that are not necessarily common among hotels, including color therapy, advanced lighting, memory foam mattresses and a sleep-to-wake system that uses light to simulate dawn. By subscribing to the philosophy that travel should be an adventure, not a routine, Unscripted invites guests to write their own story.